Tag Archives: beauty

An Interview with Pitch Dingman Competition Finalist: POSH

In anticipation of the final round of the 2017 Pitch Dingman Competition, the Dingman Center is interviewing each of the five startup finalists about their progress and upcoming challenges as they prepare to compete for a total of $30,000 in startup funding on March 7.

tap_5643

From left: Elania Tait, Nathalyn Nunoo, William Kwao

POSH

Nathalyn Nunoo, Founder & CEO
William Kwao, Operations & Tech
Elania Tait, Public Relations

Posh logo black.pngPOSH is a web platform that offers a reliable, affordable way to book freelance beauty professionals for any occasion. The task of scheduling a makeup artist typically comes with a number of obstacles and uncertainties: How do I know that the artist will give me the look I want? Are their rates consistent with other makeup artists? What happens if they’re late (and they often are)? How much do I tip, and at what point in the process is it proper to do so? POSH conveniently answers those queries on the back-end to ultimately pair their customers with artists who are vetted, talented and consistently punctual. The payment rates are transparent, the tip is included and all the customer has left to worry about is the event at hand. Makeup artists see a benefit as wellall the complicated logistics of working with a client are handled through POSH, allowing them to concentrate fully on their art. With its emphasis on convenience and customer service, POSH’s initial customer base has inevitably led to a growing list of new clients.

Continue reading

Tagged , , , ,

Beauty Made Easy with POSH

by: Megan McPherson

This summer, the Dingman Center will be conducting interviews with the eight student startups who are participating in the Terp Startup summer incubator phase of our Fearless Founders accelerator program. Participating student entrepreneurs received $3,500 stipends that would enable them to work exclusively on their startups over six weeks in the summer.

Picture this. You’re a bride, and today is your wedding day, the day you are meant to look more beautiful than any other day in your life. Every meticulously planned moment of the day seems to be going off without a hitch, until your makeup artist shows up an hour late. Forgetting about the bridesmaids, she hurriedly goes to work on your face, only to leave it a caked on, ghoulish mess. With no time for a do-over, you spend your last moments before the ceremony not quietly reflecting on the beautiful journey you and your significant other are about to embark upon, but rather hastily adding and removing makeup with a compact mirror. You arrive to your venue 30 minutes late, stressed and feeling less than fabulous.

POSHNo exaggeration: this is a real thing that happened to a friend of mine. On the most recent season of HBO’s Girls, Marnie undergoes a similar trauma on her special day. Booking a freelance makeup artist, expecting them to show up on time and also give you the end result you want is a task so notoriously difficult that it lends itself to parody. But it doesn’t have to be so hard. POSH, a University of Maryland startup founded by rising junior Nathalyn Nunoo, is a beauty consultation service that takes the stress out of booking freelance makeup artists.

Continue reading

Tagged , , , ,